Thomas-L.-Wheelen-Strategic-Management

Thomas-L.-Wheelen-Strategic-Management

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Brief Contents
PART ONE Introduction to Strategic Management and Business Policy 1 chapter 1 Basic Concepts of Strategic Management 2 chapter 2 Corporate Governance 42

CHAPTER 3 Social Responsibility and Ethics in Strategic Management 70

PART TWO Scanning the Environment 93 CHAPTER 4 Environmental Scanning and Industry Analysis 94 CHAPTER 5 Internal Scanning: Organizational Analysis 136

PART THREE Strategy Formulation 173

CHAPTER 6 Strategy Formulation: Situation Analysis and Business Strategy 174

chapter 7 Strategy Formulation: Corporate Strategy 204

chapter 8 Strategy Formulation:Functional Strategy and Strategic Choice 236

PART FOUR Strategy Implementation and Control 269 CHAPTER 9 Strategy Implementation: Organizing for Action 270 CHAPTER 10 Strategy Implementation: Staffing and Directing 300 chapter 11 Evaluation and Control 328

PART FIVE Introduction to Case Analysis 363 chapter 12 Suggestions for Case Analysis 364

PART SIX WEB CHAPTERS Other Strategic Issues

WEB CHAPTER A Strategic Issues in Managing Technology & Innovation

WEB chapter B Strategic Issues in Entrepreneurial Ventures & Small Businesses

WEB CHAPTER C Strategic Issues in Not-For-Profit Organizations

PART SEVEN Cases in Strategic Management 1-1

GLOSSARY G-1 NAME INDEX I-1
SUBJECT INDEX I-7

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