Thomas-L.-Wheelen-Strategic-Management
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Brief Contents
PART ONE Introduction to Strategic Management and Business Policy 1 chapter 1 Basic Concepts of Strategic Management 2 chapter 2 Corporate Governance 42
CHAPTER 3 Social Responsibility and Ethics in Strategic Management 70
PART TWO Scanning the Environment 93 CHAPTER 4 Environmental Scanning and Industry Analysis 94 CHAPTER 5 Internal Scanning: Organizational Analysis 136
PART THREE Strategy Formulation 173
CHAPTER 6 Strategy Formulation: Situation Analysis and Business Strategy 174
chapter 7 Strategy Formulation: Corporate Strategy 204
chapter 8 Strategy Formulation:Functional Strategy and Strategic Choice 236
PART FOUR Strategy Implementation and Control 269 CHAPTER 9 Strategy Implementation: Organizing for Action 270 CHAPTER 10 Strategy Implementation: Staffing and Directing 300 chapter 11 Evaluation and Control 328
PART FIVE Introduction to Case Analysis 363 chapter 12 Suggestions for Case Analysis 364
PART SIX WEB CHAPTERS Other Strategic Issues
WEB CHAPTER A Strategic Issues in Managing Technology & Innovation
WEB chapter B Strategic Issues in Entrepreneurial Ventures & Small Businesses
WEB CHAPTER C Strategic Issues in Not-For-Profit Organizations
PART SEVEN Cases in Strategic Management 1-1
GLOSSARY G-1 NAME INDEX I-1
SUBJECT INDEX I-7


